Google racked up profits of $33,3 billion in the year ending July 1st. Fully 97% of this comes from AdWords sales. The infographic below (source: Wordstream.com) shows who buys all those words, and for how much:
![Where Does Google Make Its Money? [ infographic ]](http://www.wordstream.com/images/where-does-google-make-its-money.png)
© 2011 WordStream, Inc.
What is going on here? Does Google exploit a quasi-monopoly and are financial firms its biggest victims, or does the lack of new value innovations force financial companies to oversize their marketing expenditures?
Filed under: Finance and insurance, Innovation strategy, Adwords, Business, Business model, Companies, Financial services, Google, Google AdWords, insurance, marketing, Pay per click, Search engine marketing, Search Engines, Searching, WordStream
